Using Your AMPP Chapter Logo the Right Way

Your chapter’s logo is more than just a graphic—it’s your identity. It’s what tells members, sponsors, vendors, and future attendees: “This is official. This is credible. This is AMPP.” When someone sees your chapter logo on a flyer, website, email, or social post,

How to Turn One Event Into 10 Pieces of Content (Without Creating More Work)

If you’re like most chapter leaders, your event marketing probably looks something like this: You plan the event. You send an email. You maybe post on LinkedIn once. You host the event. And then… you move on. Event over. But here’s the truth:

Why Reusing Content Is Smart Marketing (Not Laziness)

If you’ve ever thought, “We already sent an email about that… I can’t post the same thing again,” then listen up! Many chapter leaders feel constant pressure to create something new every time they communicate. A new email. A new social post. A

Creating Content That Feels Human (Not Salesy): Tips for Chapters

We’ve all seen it—emails or posts that sound more like a sales pitch than a genuine message. For chapters, this “salesy” style often misses the mark. Members don’t want to feel like they’re constantly being sold to—they want to feel connected, valued, and

Content Marketing Trends Chapters Can Use in 2025–2026

When you think of marketing trends, you might imagine big companies with big budgets creating flashy campaigns. But here’s the truth: trends aren’t just for big brands—chapters can adapt them too. By keeping up with what’s working in marketing today, your chapter can

Storytelling That Builds Connection

There’s an old saying in marketing: “Facts tell, stories sell.” That’s because people don’t just connect with data or bullet points—they connect with other people. For chapters, storytelling is one of the most powerful tools you can use to build community, engage members,

How to Repurpose Chapter Content (Turn One Event Into Weeks of Posts)

Running a chapter takes a lot of energy. You plan events, coordinate communications, and work hard to engage members. But once the event is over, the value often disappears the moment the chairs are stacked. That doesn’t have to be the case. With

Building a Simple Content Plan for Your Chapter

Running a chapter is no small task. You’re planning events, engaging members, and trying to stay visible in your community—all often while juggling a busy personal and work schedule. When it comes to marketing, many leaders fall into the habit of posting “when

What Is Content Marketing and Why Should Chapters Care?

Running a chapter often feels like a balancing act—planning events, keeping members engaged, managing communications, and trying to get the word out about everything you’re doing. But when it comes to marketing, many leaders fall back on the same old approach: sending out

Designing with Ease: How Canva Can Help You Create Stunning Chapter Materials

When it comes to promoting your chapter’s events, meetings, sponsorships, and initiatives, having professional-looking materials can make a big impact. We know not everyone is a designer — and that’s where Canva comes in. If you haven’t used it yet, Canva is an