The RSVP Lie: Why “Yes” Doesn’t Always Mean They’ll Show Up (and What to Do About It)

You’ve been there. You check your event registrations and feel good— 40 people RSVP’d . You plan accordingly. Maybe you adjust catering, confirm the room setup, let your speaker know to expect a strong turnout. Then the day comes. And 18 people show

Celebrate Your Members: Creating a Member Recognition Program That Builds Community

When members choose to share their accomplishments, everyone benefits. Your chapter strengthens its community, recognizes member achievements, and creates authentic content people are excited to share. Every Member Has A Story One of the best ways to build an engaged chapter…

Your Members Are Your Best Marketing Team: How to Turn Volunteers into Chapter Ambassadors

You don't need a bigger marketing budget to reach more people. You simply need to make it easy for your members, speakers, and volunteers to help spread the word. Introduction Most chapter leaders wear many hats. They're planning events, coordinating volunteers, managing…

What to Send in Your Chapter Emails (So You’re Not Guessing Every Time)

If You’re Not Sure What to Send—You’re Not Alone If you’ve ever sat down to send a chapter email and thought, “What should I even say?” — you’re not alone. For many chapter leaders, email becomes a last-minute task: Send something when there’s

7 Ways to Increase Event Attendance Without Spending Money

You Don’t Need a Bigger Budget—You Need a Better Plan If you’ve ever planned an event and thought, “We just need more people to show up,” you’re not alone. For most chapters, the challenge isn’t lack of effort—it’s lack of time, resources, and

Using Your AMPP Chapter Logo the Right Way

Your chapter’s logo is more than just a graphic—it’s your identity. It’s what tells members, sponsors, vendors, and future attendees: “This is official. This is credible. This is AMPP.” When someone sees your chapter logo on a flyer, website, email, or social post,

What High-Performing Chapters Do Differently: Marketing Habits That Matter

If you’ve spent time around AMPP chapters, you’ve probably noticed something interesting. Some chapters consistently seem to have strong attendance at their events. Their meetings are well attended, sponsors continue to support them year after year, and members stay engaged.…

How to Make Sponsors Feel Valued (Beyond Just Their Logo on a Slide)

Sponsorships play an important role in helping chapters provide valuable programming, networking opportunities, and professional development for members. Many chapters rely on sponsor support to host technical presentations, workshops, or social events throughout the year. But…

Volunteer Recruitment Made Simple for Chapter Leaders (Bonus): 50+ Volunteer Role Ideas for Chapter Events and Meetings

(A Complete List of Volunteer Roles Your Chapter Can Start Using Today) If you’ve been following along in this series, you’ve already learned: Why volunteers aren’t the problem—unclear asks are How to recruit volunteers in a way that actually works And how to

Volunteer Recruitment Made Simple for Chapter Leaders, Part 3: How to Keep Volunteers Engaged and Coming Back

Recruiting volunteers is important. But keeping them? That’s what actually makes your life easier. Because if you’ve ever had to start from scratch for every event—finding new people, making new asks, hoping someone says yes—you know how time-consuming that can be. Retention is…